If you love making handmade cards, you know that the paper you choose can make or break your design. The right paper doesn’t just affect how your card looks—it also impacts how it feels in your hands, how well it holds embellishments, and even how it reacts to ink or printing. With so many options available, how do you decide? Let’s break it all down and help you pick the perfect paper for your next project!
When selecting paper for card making, it’s essential to consider factors like weight, texture, and finish. Heavyweight cardstock provides durability and a professional feel, while textured papers can add a unique touch to your designs. Additionally, the type of finish—whether matte, glossy, or metallic—affects the overall look and compatibility with different crafting techniques. Understanding these characteristics will help you achieve the best results for your handmade cards.
Beyond aesthetics, the right paper choice also influences practicality. Some papers are better suited for stamping and ink blending, while others work best for die-cutting or layering. If you plan to add embellishments like ribbons, buttons, or dimensional elements, you’ll want a sturdy base that can support them without bending. By exploring different paper types and their uses, you’ll be able to create cards that are not only visually stunning but also long-lasting.
1. Understanding the Basics of Card Making Paper
Before we dive into the different paper types, let’s cover the basics. What makes a paper good for card making? Here are the key factors:
- Weight and thickness – Heavier paper is sturdier and holds up better when adding layers.
- Texture – Some papers are smooth, while others have grainy or embossed textures.
- Absorption – The way paper interacts with ink, paint, or glue affects the final outcome.
Choosing the right combination of these factors will ensure your handmade cards look polished and professional.
Weight and thickness are crucial considerations when choosing card-making paper. Generally, paper weight is measured in grams per square meter (gsm), with heavier paper, such as 250 gsm or above, offering greater durability and support for multiple layers of embellishments. Thicker paper prevents the card from sagging or buckling under pressure, which is especially important when using techniques like heat embossing or when adding multiple layers. On the other hand, lighter weight papers, such as 160 gsm, can be used for more delicate, minimal designs but may not withstand heavy embellishments.
Texture also plays an important role in card-making, as it can affect both the appearance and feel of your finished card. Smooth papers, such as those used for printing or basic cardstock, provide a clean, crisp surface that’s perfect for intricate designs, stamping, and adding vibrant colors. Textured papers, such as linen, hammered, or vellum, offer a more rustic or artistic look and add a tactile element to your card. The choice of texture depends on your personal style and the kind of design you’re aiming for, whether it’s sleek and modern or vintage and elegant.
2. Cardstock: The Most Popular Choice
Cardstock is the king of card making. Why? It’s thick, sturdy, and comes in countless colors and finishes. Whether you’re making birthday cards, invitations, or holiday greetings, cardstock provides a solid base that holds up well to decorations.
Best Types of Cardstock:
- Smooth cardstock – Ideal for stamping and printing.
- Textured cardstock – Great for adding dimension.
- Heavyweight cardstock – Perfect for layered or pop-up cards.
3. Watercolor Paper for Artistic Cards
If you love hand-painted cards, watercolor paper is your best friend. It’s thick enough to handle water without warping, and its texture helps absorb paint beautifully.
Top Recommendations:
- Cold-pressed paper – Slightly textured, perfect for soft washes.
- Hot-pressed paper – Smoother, ideal for detailed designs.
4. Vellum Paper: A Touch of Elegance
Vellum paper is thin, translucent, and adds a dreamy effect to handmade cards. Use it for overlays, delicate accents, or to soften bold designs.
Tip: To attach vellum without visible glue marks, use double-sided tape or specialty vellum adhesive.
5. Kraft Paper for a Rustic and Eco-Friendly Look
If you love a natural, organic feel, kraft paper is a great option. Its earthy brown color gives cards a handmade, vintage vibe. Plus, it’s eco-friendly!
Pro Tip: Pair kraft paper with white ink or lace embellishments for a stunning contrast.
6. Glossy Paper for Professional Finishes
Want to print vibrant images on your cards? Glossy paper is the way to go! It makes colors pop and adds a professional touch.
Printing Tips:
- Use high-quality ink to avoid smudging.
- Let printed designs dry completely before handling.
7. Handmade and Recycled Paper: A Unique Touch
For a one-of-a-kind look, try handmade or recycled paper. It has an organic, uneven texture that makes every card special.
Bonus: This is a fantastic sustainable option for eco-conscious crafters.
8. Parchment Paper for a Vintage Aesthetic
Parchment paper gives your cards an antique, old-world charm. It works beautifully for wedding invitations, love letters, or vintage-style greeting cards.
Parchment paper’s unique texture and translucent quality make it a perfect choice for creating cards with a timeless, vintage aesthetic. The paper often has a slightly mottled or cloudy appearance, giving it a handmade and weathered look, which enhances the feeling of nostalgia. Its subtle sheen reflects light in a way that adds depth to any design, making it ideal for cards meant to evoke a sense of elegance or history. Whether used as a background layer or as the main element of your design, parchment paper can transform your card into a cherished keepsake.
In addition to its visual appeal, parchment paper is also highly versatile when it comes to crafting techniques. It can be easily distressed to look even older, making it an excellent choice for projects that require a rustic or shabby-chic look. Whether you’re stamping, embossing, or adding a touch of calligraphy, parchment paper holds ink beautifully without smudging or bleeding. It’s a wonderful option for creating cards that feel personal and special, capturing the essence of a bygone era while maintaining a sense of sophistication and grace.
9. Metallic and Pearlescent Paper for a Luxurious Look
For special occasions, metallic or pearlescent papers add instant elegance. They shimmer in the light and make even the simplest designs look high-end.
Metallic and pearlescent papers are perfect for making cards that stand out with a touch of luxury. These papers come in a variety of finishes, from subtle iridescent hues to bold, reflective metallics, making them ideal for celebrating important milestones like weddings, anniversaries, or holidays. Their ability to catch and reflect light adds a captivating dimension to your designs, creating a striking visual effect that elevates any card. Whether used as a base layer or accent, metallic and pearlescent papers bring an instant sense of glamour and sophistication to your creations.
What makes these papers even more appealing is their versatility. Metallic paper pairs well with various embellishments, such as embossing powders, ribbons, or even gemstones, without competing with the other elements of your design. Pearlescent paper, with its softer sheen, offers a more subtle but equally elegant effect, making it a great choice for refined, understated designs. Both options can be used for everything from intricate invitations to simple thank-you notes, ensuring that your card-making projects always feel elevated and polished.
10. Textured Paper: Adding Dimension to Your Cards
Textured paper adds tactile interest to your designs. Whether embossed, woven, or linen-textured, it makes cards feel as good as they look.
Textured paper brings a unique sensory experience to card making, offering more than just a visual appeal. Embossed textures, for example, create a raised pattern that adds depth and dimension to your cards, making them more interactive and visually striking. Woven or linen-textured paper gives a sense of elegance and a premium feel, providing a tactile quality that elevates the overall design. These textures can also enhance the structure of your card, making it feel more substantial and well-crafted, which is particularly important for special occasion cards or high-end invitations.
Using textured paper can also introduce new creative possibilities in your designs. The added texture can serve as the focal point of a card or as a subtle background element that complements other features like stamping or embellishments. It’s especially effective for creating contrast between layers, making intricate die cuts or minimalistic designs stand out even more. By incorporating textured paper into your card-making projects, you can add a layer of sophistication and personality that makes your cards feel truly unique and one-of-a-kind.
Choosing the right paper for card making depends on your style, purpose, and budget. Whether you prefer the classic sturdiness of cardstock, the elegance of vellum, or the artistic feel of watercolor paper, there’s a perfect match for every project. Experiment, have fun, and create something beautiful!
It’s also important to remember that no single paper type is perfect for every card-making project. The best paper will depend on the specific techniques you’re using, such as embossing, stamping, or ink blending. For instance, if you plan to use a lot of ink or watercolor, opt for paper that can handle moisture without warping. If you’re creating cards that will be mailed, consider using a sturdy cardstock that holds up well to travel. Experimenting with different types of paper can lead to discovering new textures, finishes, and effects that elevate your designs.
Lastly, don’t be afraid to step outside of your comfort zone and explore new paper options as you gain experience. The world of card making is incredibly diverse, and there are endless possibilities when it comes to combining different types of paper and embellishments. So, take your time to find the papers that speak to you, and most importantly—enjoy the creative process. With the right paper, you can turn every card into a masterpiece!

Gregory Nava is a paper crafts expert and contributor to PapoInvest, where he shares creative tips, step-by-step guides, and innovative techniques for DIY enthusiasts. Passionate about origami, scrapbooking, and handcrafted decor, he helps readers turn simple paper into stunning art. With a keen eye for design and a focus on sustainability, Gregory inspires both beginners and experienced crafters to explore new possibilities in the world of paper crafting.